On Nov 14th, the Children’s day, we launched #giftaschoolbag campaign.
The bag contained all that a child needs to start learning.
The goody filled bag costed only Rs 234, encouraging parents & children to donate as many.
Celebrities like Designer Payal Singhal & Bollywood’s own stylist Anaita Shroff Adjania
bought bags and helped spreading the word.
37 Milk Teeth school bags with all the essentials, donated by a generous customer at an orphan kids school. This helped the less privileged children to jumpstart his learning journey.